Florist & Floral Design Studio — Perth, WA ceo@thegreenroomblooms.site

Privacy Policy

How The Green Room Blooms Pty Ltd collects, uses and protects your personal information.

Last updated: 1 January 2025

1. Introduction

The Green Room Blooms Pty Ltd (ABN 90 701 910 956), trading as The Green Room Blooms (“we”, “us”, “our”), is a florist and floral design studio based in Perth, Western Australia. We are committed to protecting the privacy of your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains how we handle personal information about our clients, website visitors, suppliers and other individuals who interact with us. By using our website at https://thegreenroomblooms.site or engaging our services, you agree to the practices described in this policy.

2. The Australian Privacy Principles

The APPs set out standards, rights and obligations for how Australian organisations collect, use, disclose and secure personal information. We take reasonable steps to ensure our information handling practices comply with all thirteen Australian Privacy Principles, including those relating to the collection, use, disclosure, quality, security and overseas transfer of personal information.

3. Personal Information We Collect

The types of personal information we may collect include:

  • Contact details — your name, email address and, where relevant to an order or enquiry, your delivery address and postcode.
  • Event and order details — occasion type, date, venue, delivery instructions, colour preferences, style preferences and budget for weddings, events, corporate arrangements and subscriptions.
  • Recipient details — where you place an order for delivery to another person, we may collect their name and delivery address.
  • Billing information — details necessary to process payments. Payments are processed by third-party payment providers, and we do not store full credit or debit card numbers on our systems.
  • Enquiry content — any information you choose to include when you contact us by email or through our website forms.
  • Website usage data — non-identifying information such as pages visited, browser type and device type, collected through analytics tools.

4. How We Collect Personal Information

We collect personal information in the following ways:

  • When you submit an enquiry, quote request or order through our website forms.
  • When you email us directly at ceo@thegreenroomblooms.site.
  • When we communicate with you about a wedding, event, corporate arrangement or subscription.
  • When you visit our website, through cookies and analytics tools.
  • From third parties where you have directed them to contact us on your behalf, such as a wedding planner or event organiser.

Where reasonable and practicable, we collect personal information directly from you. If we receive personal information we have not solicited and it is not required for our functions or activities, we will destroy or de-identify that information in accordance with the APPs.

5. Why We Collect, Use and Hold Personal Information

We collect, use and hold personal information so that we can:

  • Respond to your enquiries and prepare quotes for our floral design services.
  • Plan, create and deliver flower arrangements for your wedding, event, business or home.
  • Process payments and manage our business records.
  • Coordinate deliveries with our courier and delivery partners.
  • Send you updates about your order or subscription.
  • Send you marketing communications about our services, where you have opted in or would reasonably expect to receive them. Every marketing email includes a clear unsubscribe option.
  • Improve our website, services and customer experience.

6. Disclosure of Personal Information

We do not sell, rent or trade your personal information. We may disclose personal information to third parties in the following limited circumstances:

  • Delivery partners — courier services and flower delivery drivers who require the recipient’s name and address to complete your delivery.
  • Payment processors — secure third-party providers who process your payment transactions.
  • Service providers — website hosting, email and analytics providers who support the operation of our business.
  • Professional advisers — accountants, auditors and lawyers where reasonably required.
  • Legal requirements — where disclosure is required or authorised by Australian law.

Where we engage overseas service providers, we take reasonable steps to ensure they handle your personal information in accordance with the APPs, including through appropriate contractual arrangements.

7. Cookies and Website Analytics

Our website may use cookies and similar technologies to improve your browsing experience and understand how visitors use our site. Cookies are small files stored on your device. You can adjust your browser settings to refuse cookies, although some parts of the website may not function as intended. Analytics data collected through our website is used in aggregate form and is not used to identify individual visitors.

8. Data Security

We take reasonable steps to protect the personal information we hold from misuse, interference, loss and unauthorised access, modification or disclosure. These steps include secure storage systems, access limited to personnel who need the information to perform their duties, and secure disposal or de-identification of personal information when it is no longer required, in accordance with the APPs.

While we take all reasonable precautions, no method of transmission over the internet is completely secure. We cannot guarantee the absolute security of information transmitted to us online, but we treat the protection of your information as a priority.

9. Access to and Correction of Your Personal Information

You have the right under the APPs to request access to the personal information we hold about you and to request corrections if that information is inaccurate, out of date, incomplete, irrelevant or misleading. To make a request, please email us at ceo@thegreenroomblooms.site. We will respond to your request within a reasonable period. There is generally no charge for access requests or corrections, although we may charge a reasonable fee where significant administrative work is required, and we will inform you of any fee before proceeding.

We may decline a request in limited circumstances permitted by the Privacy Act, such as where granting access would pose a serious threat to the safety of any individual or would unreasonably impact the privacy of others. If we decline your request, we will provide written reasons and information about how you may complain.

10. Marketing Communications and Opt-Out

We will only send you direct marketing communications where you have consented, where you have provided your details for that purpose, or where you would reasonably expect to receive such communications. You may opt out of marketing emails at any time by using the unsubscribe link in any marketing email or by contacting us at ceo@thegreenroomblooms.site. Opting out of marketing will not affect transactional communications relating to your orders or subscriptions.

11. Anonymity and Pseudonymity

Where practicable, you may deal with us anonymously or using a pseudonym, such as when browsing our website or making a general enquiry. However, we generally require your name and delivery details to process orders, deliver arrangements and provide our floral design services.

12. Cross-Border Disclosure

We primarily store and handle personal information within Australia. Where we use cloud hosting or digital service providers with servers located overseas, we take reasonable steps to ensure those providers comply with the Australian Privacy Principles and that your information remains protected to a standard equivalent to this policy.

13. Complaints and Feedback

If you believe we have breached the Australian Privacy Principles or the Privacy Act 1988 (Cth), or if you have any concerns about how we handle your personal information, please contact us first so we can resolve the matter:

Please include details of your complaint and the outcome you are seeking. We will acknowledge your complaint promptly and investigate it fairly and objectively. We aim to provide a written response within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) via their website at www.oaic.gov.au.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services or legal obligations. The current version will always be published on this page with the date of last revision. We encourage you to review this policy periodically.

15. How to Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us: